In one of my recent posts on Shoemoney, I wrote about the importance of creating multiple income streams for your online business. I gave a short example of how you can diversify your income streams. With today’s post, I wanted to elaborate and give readers a much clearer view of how bloggers make money and what they do to “get there”. Hold on to your britches, folks. This is going to be a wild ride. Let’s go! Birth How are blogs born? And why? What’s the purpose? Believe it or not, the most lucrative blogs never started out to become
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There are a ton of marketing tools out there. Everything from apps to software and they all do many different things. The unfortunate truth is that marketing teams are always on a budget. So how do you go about getting the most bang for your buck? The answer is marketing automation. It’s a powerful part of any marketing strategy with 82% of marketers seeing a positive ROI. The purpose is to put some of your strategies on autopilot. This will help your team to operate with more efficiency and they can stretch their budget and still meet goals. Efficiency Cold-calling
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If you’re new to trying to make money online, then you probably don’t know what I’m about to tell you. Because it’s not something other entrepreneurs mention casually. It’s not really a secret. Most people just assume that the new guys will figure it out eventually. But a lot of people don’t figure it out or don’t figure it out until it’s too late. So I’m just going to go ahead and throw the information out there. You need to build multiple income streams for any money-making endeavor. If you’re starting an online business, you definitely want to keep reading.
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Marketing can be a tough nut to crack. Fifteen years ago, digital marketing took over the world. Now, there are almost as many agencies as there are clients. The funny part is that many of them are successful. Once you master digital marketing and you stay on top of updates and changes in the game, you’re pretty much set. These agencies push email marketing and SEO because the ROI is proven. The strategies work. But traditional marketing can still work as well. You just need to put a spin on it and try new things. Here are a couple of
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Before 2007, cloud servers for businesses and consumers just didn’t exist. Yeah, we had accessible servers all over the world, but the way we do cloud computing wasn’t a thing. In just three years, the number of cloud providers went from nothing to 550,000. We entered the age of cloud computing full tilt. But now that cloud computing is ubiquitous and most people don’t even think twice about storing and accessing data on the internet, something else must be coming. Well, sorta. Cloud technology isn’t going to disappear any time soon. It’s like the internet and computing technology. We merely
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It’s the eternal struggle with working from home. You could call the dentist, watch the show you’ve been meaning to watch, clean the bathroom. Even the most mundane things can seem more interesting than another article about search engine optimization. But there’s no excuse to slack off at making money as a freelancer. There’s plenty of work to be done. Your e-mail is probably full of opportunities right now. It’s time to don the headphones and get to work. Here are some ways you boost your productivity while working as a freelancer. 1. DO NOT DISTURB I had to have
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Did you know that more than 1/3 of all Americans drink coffee. And they spend more money on coffee each year than they do on investments. I personally could take a lesson from that last stat. Imagine how much money you might have if you put your coffee money into investments each year. Suffice it to say, coffee is a booming industry. Over the past ten years, coffee culture has gone from mere fru-fru Starbucks lattes to single-origin obsession. If you’re investing in the coffee industry or write a blog about coffee, you might note that tomorrow is Coffee Day. So,
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We’re in a dark and dank dungeon. It smells of sweat, drying milk, and ozone. A server ticks and hums one room over — did you hear something rustling in there? You get a call from “upstairs.” Before they have a chance to tell you what’s going on, you say, “have you tried turning it off and on again?” This probably sounds familiar. Not because I.T. departments actually look, sound, smell, and taste like this, but because it sometimes feels like that. So, let’s take a look at the ultimate parody of the I.T. department and find out what Moss,
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Text is a big deal. Your content, as I talked in length about the last time I posted here, is huge for your company. It can make or break a business, especially an online business. But there are other factors to take into account as well. Visuals are a part of your content and will catch the eye much faster than text. So today, we’re going to discuss visuals and what they can do for your site. Video Marketing Does your business have a YouTube channel? If not, then it probably should. Video marketing is increasing. YouTube is now the
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We all know that content is important. But just how important is it? I mean, really, it can’t be that big of a deal. Right? Wrong. One of my clients recently ran an experiment on their website. They went from posting occasionally on their blog to posting as much as 20 posts per week. They ran this experiment for two months. What they saw threw even me for a loop. They received an increase of 10 DA points. For those of you who monitor factors like domain authority, you know this is huge. So today I’m going to be talking
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