You might have noticed that we tend to be pretty big on content marketing strategy around here. “Throw a ton... The post Copyblogger Book Club: Master Content Strategy appeared first on Copyblogger. via Copyblogger https://ift.tt/2O1Ojrg
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I’m a ghostwriter. I’ve written hundreds of articles and gotten zero credit (but enough money to make it worth it). So you won’t see all of my work publicly listed (although you’ve probably read my work and not known it). It’s not for every writer. Some writers would prefer a byline with every piece. And there’s nothing wrong with that. But the ability to hire a writer without anybody knowing you’re doing so is a valuable thing. It frees marketers and fulltime writers and celebrities from the time-consuming task of laying down words. And ghostwriters charge their worth to boot.
via ShoeMoney https://ift.tt/2J7wOac Most freelancers I know hate selling. And I can include myself in that bunch. Whether it’s a fear of rejection,... The post 5 Easy Ways to Transform Your Website into a Standout Salesperson appeared first on Copyblogger. via Copyblogger https://ift.tt/2J8KDVI
Imagine it’s the year 2000. You’re a freelance writer and you work for every major corporation on the block. A time machine (a TARDIS for you nerds out there), appears in your home office and out steps me. Before you grab your Louisville Slugger, I hand you a special device that both acts as a cell phone and a high-powered PDA (personal data assistant for those who can’t remember). This is before the advent of Facebook, so all you can do with the device is access e-mail, basic early aughts internet, messaging, texts, your calendar, and your Rolodex. It’s basically
via ShoeMoney https://ift.tt/2ER13Ne 3 Signs of Feeling Burned Out – Motivational MondayBurnout is described as “in a state of physical or mental collapse caused by overwork or stress”. We’ve all been there at one point or another, where you start to feel drained and dissatisfied with your daily existence. There’s so much going on, so many projects and tasks that need to be completed, so much progress you could be making, and there are issues at home… Just the perfect storm of stressful topics to make you feel small and inadequate. If this is something you’ve experienced or you feel like right now, my friend, you may be experiencing burnout. I wanted to make a quick list of signs you should be looking for – indicators that you need to take action!
Don’t let burnout make you dread another beautiful day on this planet. Take steps now to address your discontent.
Thanks again for reading this week’s blog post. Matt Morris The post 3 Signs of Feeling Burned Out – Motivational Monday appeared first on Matt Morris. via Matt Morris https://ift.tt/2TvBTOn Let’s take it back … Way back … Before the internet was a part of creating your business. What steps... The post How to Grow an Idea into a Fruitful Product or Service appeared first on Copyblogger. via Copyblogger https://ift.tt/2F3TpQW
It’s easy to get deep into a project and not step back to look at the whole picture. You think what you’re making is excellent. The people standing behind you are laughing their asses off. It’s all about perspective. If you’re going to create something that appeals to everybody, you need to look at your project from multiple perspectives. Before we dive into the insanity of bad design, check out these keys to good graphic design. This will give you a bit of perspective as we descend into a world of obviously blind graphic designers (yes, that is an oxymoron).
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Marketers are psychologist who make money off people instead of fixing their mental problems. Most of us are actually trying to help people too. But we’re also trying to make money. Today we’re going to talk about a couple kinds of marketing. These aren’t going to be your typical “hey, try e-mail marketing” type strategies. These are some of the best-kept secrets in the marketing world, and I’m going to show you them right now. Let’s look behind the curtain. 1. Account Based Marketing This kind of marketing isn’t exactly geared toward individuals. It’s a B2B marketing strategy and it’s
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For an insane moment, I thought maybe I’d crossed over into a weird alternate reality. Maybe these people weren’t actually marketers but a sadistic club of psychopaths leading us to the slaughter. Ironically, it would have been a financial slaughter for my wife and me if we’d been a little more naive. I considered it a win for my pocketbook when they finally let us free. But that doesn’t change the fact doesn’t get how to market to Millennials. Here’s what happened. Lie to Us If your product is really going to save me money, why do
via ShoeMoney https://ift.tt/2IVQ7mN For the marketing writer or business owner in 2019, deciding between strategic and creative is a luxury we can no... The post Need a Breakthrough? Find the Right Balance of Creative and Strategic Thinking appeared first on Copyblogger. via Copyblogger https://ift.tt/2VLidml |
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